Resources

Your market is
asking questions.
Be the one that answers.

Housing Link makes it possible to publish market updates, buyer guides, and educational content built for people and for robots. No technical skills required. You add the content, and we handle the technical work behind the scenes to get you found.

John Houser Loan Originator at Small Business

Do I Really Need 20% Down To Buy A Home?

First Time Home Buyers Guide

Let's Talk About Down Payments

Schedule a Consultation

National Rate Averages

30 yr fixed 7.125% 7.249% APR
20 yr fixed 6.875% 7.012% APR
15 yr fixed 6.625% 6.768% APR
01
Educational content for the public.
Every Resource you create helps make you the go-to expert for current clients and easier to find when people ask questions on Google, ChatGPT, and other answer engines.
02
Build your library, build your reach.
The more Resources you create, the higher your chances for being cited when someone is looking for answers. Resources work in the background long after you publish them.
03
Lots of ways to start.
You can create a Resource from scratch, a template, a PDF, a prompt, or our Housing Market Update generator. From there, add your existing videos, documents, and other assets to give the page more context.
Used by loan officers & agents at
  • Benchmark
  • Churchill Mortgage
  • CMG
  • Fairway
  • GEM Mortgage
  • GoldStar
  • LeaderOne
  • Movement Mortgage
  • Nexa Mortgage
  • Neo Home Loans
  • OneTrust
  • PRMG
  • Thrive Mortgage
  • US Mortgage
  • Watermark
  • Zenith
John Houser Loan Originator at Small Business

Housing Market Update · June 2026

A Quick Overview

What changed this month

Rates eased a little in April, with the 30-year fixed settling around 7.125% after sitting higher through the winter. That small move is enough to bring some buyers off the sidelines, so there's more activity now than there was at the start of the year.

Median sale prices kept climbing, up about 4% since last spring, and homes are moving faster once they're priced right. Inventory is still tight, but a few more listings came on this month, which gives buyers a little more room to negotiate.

If you've been wondering whether it makes sense to refinance, sell, or help someone in the family start looking, this is a good month to run the numbers. Reply anytime and I'll put together something specific to your situation.

Median Sale Price · last 12 months

May ’25 Aug ’25 Nov ’25 Feb ’26 Apr ’26

National Rate Averages

30 yr fixed 7.125% 7.249% APR
20 yr fixed 6.875% 7.012% APR
15 yr fixed 6.625% 6.768% APR

Total Cost Analysis

Schedule a Consultation

For your market updates

Publish market updates worth reading, and watching.

A market update is one of the most useful pieces of content a housing professional can publish. That's why we built a Housing Market Update generator. Pick a city and Housing Link AI drafts an easy to understand update using current Redfin data. You choose the tone, add complementary content, and publish when it's ready.

John Houser Loan Originator at Small Business

5 Tips For The 2026 Spring Buying Season

First Time Home Buyers Guide

Let's Talk About Down Payments

Schedule a Consultation

National Rate Averages

30 yr fixed 7.125% 7.249% APR
20 yr fixed 6.875% 7.012% APR
15 yr fixed 6.625% 6.768% APR
For your buyer education

Guides your buyers actually find useful.

Some questions don't have a simple answer. Housing Link lets you build a Resource that answers it completely. Create a guide they can read, a video that explains the basics, include current rates, and a way to book a call. One topic, one page, every angle covered.

John Houser Loan Originator at Small Business

FHA 203k: Buy and Renovate With One Loan

How a 203k Loan works

Frequently Asked Questions

What's the difference between a Standard and a Limited 203k? +
What kinds of renovations qualify? +
How long does a 203k close compared to a standard FHA? +

203k at a glance

Down payment 3.5% FHA minimum
Renovation cap $75K Limited 203k
Credit score 580+ Typical floor

Talk through your project

For your referral partner content

Educational pages your partners want to share.

When you build a library of Resources, your referral partners can share them with their clients. This saves your partner time and gets your name in front of audiences you wouldn't otherwise reach. Resources help you and your business even when you are not actively sharing them.

Structured Data · JSON-LD
{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "First-Time Homebuyer Guide",
  "author": {
    "@type": "Person",
    "name": "John Houser",
    "jobTitle": "Loan Originator",
    "url": "https://housing.link/johnhouser"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Small Business"
  },
  "datePublished": "2026-04-12",
  "dateModified": "2026-05-01"
}
Built to be found

You've probably
heard about schema.
It's built-in.

When you create a Resource, Housing Link automatically adds the structured data behind the scenes. That includes data for articles, FAQs, how-tos, definitions, profiles, and company information. Google uses this metadata to surface your content in search, and AI answer engines like ChatGPT and Perplexity use it to cite you as a source. You don't have to set it up, learn it, or hire someone to write it. You create a Resource like you normally would, and we handle the rest.

Housing Link AI

AI that helps you
be more efficient.

Skip the blank page. Housing Link AI drafts your content from a PDF you upload, a prompt you write, or a U.S. city you pick — in seconds, in your tone. You edit, polish, and publish. Every request is sandboxed and is never used for training.

Sandboxed · Never used for training
AI Templates
Upload any PDF, like a pre-approval or comparative market analysis. Housing Link AI pulls details from the text and charts, drafts a resource in your tone, and embeds the original PDF for reference.
Choose from a library of prompts written for loan officers and real estate agents, or write your own. Edit it however you'd like, then Housing Link AI turns the output into a Resource.
Pick any U.S. city. Housing Link AI pulls last month's Redfin data, then explains average selling price, days on market, active listings, and more in plain language your clients can follow.
AI Tools
Rewrite any block of text in the tone and length you choose. Housing Link AI generates the whole rewrite in one shot, keeping every number, name, date, and address intact.
Testimonials

Cut through the noise. Get found anyway.

“In an age where content is overwhelming, Housing Link cuts through the noise. You can take all of your content, ideas, and strategies into one spot, then put that link across LinkedIn, Facebook, Reddit, wherever your audience is.”

Katie Shive
AI & Brand Strategist
housing.link/katieshive
Katie Shive
AI & Brand Strategist

The people winning in today's market are not louder. They're actually just organized.

Hey, I'm Katie Shive, an AI and brand strategist that helps mortgage professionals and realtors like you build personal brands that are connecting and converting with their clients.

In an age where content is overwhelming and there's lots of noise, here is what cuts through that. It's Housing Link. You can take all of your content, your ideas, strategies into one spot. This creates a really good customer experience because they don't have to go searching and finding all of these pieces. They can go to one spot, one presentation, whether it's one-to-one or one-to-many, and they can see all of the information in one spot.

Next to that, you can take that same link and you can build in thought leadership across platforms like LinkedIn, Facebook, your personal blog, Reddit, whatever your topic is. You can take that Housing Link and put it across these different platforms, which now gives you more visibility, more credibility, and more accessibility.

So if you're on the fence, get off the fence, join Housing Link and start leading with education and crushing with the thought leadership that you're already doing day to day.

“Every single week, Housing Link's coming out with something better. Listing landing pages, walled garden for advertising, and now all of the generative engine optimization that we're teaching our realtors. They love it.”

Ryan McDonnell
Branch Manager, Certified Mortgage Advisor
Paramount Residential Mortgage Group
housing.link/ryanmcdonnell
Ryan McDonnell
Branch Manager, Certified Mortgage Advisor
Paramount Residential Mortgage Group

Hi, I'm Ryan. I've been a mortgage lender for over 26 years, and my team and I are constantly evolving, refining our craft, trying to be the best we absolutely can be when it comes to financing and the experience we deliver to the client.

One of the pieces of technology that has been an absolute game changer for us has been Housing Link. We've been using Housing Link for years, and it's allowed us to evolve and completely change the game when it comes to the way we approach our clients, the way we present to them, deliver to them, even all the way out to the offer presentation.

We've got all of these landing pages that we create for clients when it comes to trying to earn their business. Because of that, we now exceed 98% conversion rate when it comes to our applications, thanks to the fact that we're different, we're better, we're stronger. We provide so much more information to a client during their journey and their experience.

When an offer goes out, we don't just shuffle off a pre-approval. We put together an entire landing page with a welcome video to the listing agent, client testimonial videos, real estate statistics, approval letter included, and all the reasons why they should be accepting our client's offer.

And wait, there's more. Every single week, it seems like Housing Link's coming out with something better. Listing landing pages, the ability to utilize walled garden for advertising, and now all of the generative engine optimization that we're teaching our realtors. They love it, they're going to eat this stuff up.

So if you're not using Housing Link, you better be.

FAQ

Common questions.

Presentations are sent to a specific client or partner through an unlisted URL. Resources are public pages built to be found by anyone, and indexed by search engines and AI answer engines. Same editor, same widgets, different purpose.
Resources are built to be found. They’re server-rendered, fast, and ship with validated structured data Google looks for. Ranking depends on your content, your service area, and how often you publish, but the technical foundation is everything search needs to surface you.
Yes. Resources include the structured data and metadata AI answer engines use to find and cite content. When someone asks ChatGPT or Perplexity a question your Resource answers, the engine can surface your page as a source.
Publish your first Resource
Try for $1 for 7 days · then $99/mo · cancel anytime
Link Types

Explore the other link types.

Each link type plays a specific role. Reach for the one that fits the moment, or combine them to follow your client through the entire journey.

Presentations

Your client doesn't have time for an email with 10 links.

John Houser Loan Originator at Small Business

Your Pre-Approval

Congrats! Here's what happens next

About Your Pre-Approval

A pre-approval is based on a snapshot of your finances today, so the biggest thing between now and closing is keeping that picture steady. A few habits make this part easy:

  • Keep paying every bill on time, just like you have been.
  • Hold your savings where they are, and let me know before moving large sums.
  • Save any pay stubs, tax forms, and bank statements I might ask for.

A few things to hold off on

  • Opening new credit cards or financing a car, which can lower your buying power.
  • Large purchases or cash deposits we haven't talked through first.
  • Changing or leaving your job before closing without giving me a heads-up.

None of this is meant to box you in. When something comes up, just send it my way first and we'll figure it out together. I'm one call or text away, and I'm with you the whole way.

Your Pre-Approval Letter

Purchase Scenarios

National Rate Averages

30 yr fixed 7.125% 7.249% APR
20 yr fixed 6.875% 7.012% APR
15 yr fixed 6.625% 6.768% APR

Turn introductions and updates into a pleasant experience your clients and referral partners will remember. One link instead of ten attachments.

Learn more
Listings

Buyers need more than photos to picture themselves in a home.

John Houser Loan Originator at Small Business
Browse by Beds Baths Price Agent Status Sq Ft Showing 12 of 48
For Sale
21 Baker Street
Laguna Beach, CA 92651
$849,000 4 bd 2.5 ba 2,140 sqft
Jane Hausen · Small Business
Pending
88 Sycamore St
Mission Viejo, CA 92691
$1,275,000 5 bd 3 ba 2,820 sqft
Morgan Reyes · Coldwell
For Sale
14 Heritage Ridge Rd
San Clemente, CA 92672
$1,495,000 4 bd 3.5 ba 3,200 sqft
Jane Hausen · Small Business
For Sale
$849,000
21 Baker Street
4 bd · 2.5 ba · 2,140 sqft
$849K$1.2M $675K $925K $1.45M $725K $540K

Co-branded listing pages with financial analysis, 3D tours, sample buyer broker agreements, and seller-approved financing. Built for today's listing, ready for tomorrow.

Learn more
Communities

New construction has a new home.

John Houser Loan Originator at Small Business

Willowbrook Estates

Willowbrook Estates
2400 Foothill Dr
From $625K
Now Selling
3–5 bd
2.5–4 ba
2,140–3,640 sqft
0.18–0.42 ac

Available Models

The Sycamore
3 bd · 2.5 ba
From $625K
The Magnolia
4 bd · 3 ba
From $850K
The Aspen
4 bd · 3.5 ba
From $1.05M
The Birch
5 bd · 4 ba
From $1.4M

Welcome to Willowbrook Estates

Total Cost Analysis

Virtual Tour

Schedule a Tour

A community page for every build you sell. Model homes, builder incentives, total cost analysis, and 3D tours, all in one branded link.

Learn more